My shower is a veritable convener belt of hair products. I’m always rotating different ones in and out, and rarely will the same thing stay in there for weeks or months, but it does happen occasionally when I love something A LOT, which is happening right now — this very second! — with $29 R+Co Analog Cleansing Foam Conditioner.

UGH, it’s so good, babe! like change-your-life good.

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Analog cleansing conditioner is unlike anything I’ve ever used. It’s a foam, man! A foam! and it’s airy and light like the top layer of a pumpkin spice latte.

It has moisturizing argan oil and antioxidant-rich green tea, and it doesn’t have harsh mineral oil, parabens or sulfates.

Metaphorically, the fragrance is fresh, fancy, young and expensive to me, with notes of orange, fig, guava, musk and some other things that I can’t put my finger on… I’ll call it “new money minimalist.” It reminds me of something Pinrose would do.

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You use it like a regular cleansing conditioner. You wet your hair, massage the foam from roots to ends, then rinse. Unlike most cleansing conditioners, however, many of which leave a film behind and make your hair feel heavy with product, Analog’s frothy foam rinses out completely and makes my hair feel full, light and bouncy, even when I conditioner-wash multiple days in a row.

The end result is clean, hydrated hair with volume.

I washed with R+Co Analog, applied R+Co High Dive leave-in conditioner, then let it air dry overnight. The next morning, I curled it with a ghd curling Iron, then sprayed R+Co Sail Soft Wave Spray on my waves.
Oh, and most importantly, when I use it, my hair actually feels clean! You know how some cleansing conditioners leave your scalp feeling like you’re the human version of Pigpen from Peanuts? like they left behind a layer of sweat and grime in your roots, even though you massaged the living crap outta your hair and thoroughly rinsed, leaving you to feel like a filthy beast?

Yeah, Analog doesn’t do that. The foam breaks down all the oil, grease and dirt on my roots, my scalp and my strands. When I step out of the shower, my scalp feels legit clean.

It’s gentle on color, too, and I’m convinced that over the past month and a half I’ve used it, it has helped my new color last significantly longer and slowed down the usual rate of fading.

Analog is also designed for all hair types — thin hair, thick hair, curly hair and cat hair (just kidding) — so everyone can experience its glory.

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Before I found it, I was stuck on IGK’s Smoke & Mirrors Cleansing Oil, which I think is also good, but this… This is epic!

Your friendly neighborhood beauty addict,

Karen

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